«Turkish Airlines» announces title sponsorship of «Turkish Airlines Baltic Challenge Cup»

Turkish Airlines | 2018.11.08

This year, Turkish Airlines will come on board as the title sponsor of international ice hockey tournament, the Turkish Airlines Baltic Challenge Cup. The championship will host national teams from Lithuania, Latvia, Estonia, Japan, Romania and Belarus, all competing in the historical city of Vilnius, Lithuania between 8-11th November, in the Vilnius Pramogu Arena.

The six teams will be divided into two subgroups: Group A, Lithuania, Japan and Belarus, and Group B, Latvia, Estonia and Romania. The ice hockey tournament was launched a few years ago by the Estonian, Latvian and Lithuanian ice hockey associations whose goal was to create a tournament in which Baltic National hockey teams could participate during their preparatory cycle.

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Flying to more countries than any other airline, this is the first year that Turkish Airlines will be title sponsor of the international ice hockey tournament, which the Star Alliance member airline has committed to sponsoring over the next two years.  The airline is passionately committed to the aspirational vision of sporting tournaments and their ability to bridge cultures and connect people, like the national flag carrier which connects 304 destinations in 122 countries.

In addition to the Turkish Airlines Baltic Challenge Cup, Turkish Airlines sponsors other sporting competitions in football, golf and tennis, to name just a few. With the opening of the Istanbul New Airport on 29th October 2018, the new home of Turkish Airlines, the five-star airline welcomes a new era of possibilities at the world’s largest international hub.

Commenting on the sponsorship, Aigars Kalvītis, President of Latvian Hockey Federation said: "We are very pleased that such a large and world-renowned airline as Turkish Airlines has become the main sponsor of the tournament. Turkish Airlines has a huge experience in supporting sports. We want the Turkish Airlines Baltic Challenge Cup with such support to become a high-level event across the Baltic area and its surroundings."

Harun Köse, General Manager of Riga Turkish Airlines, stated "As the proud flag carrier of Turkey, we are delighted to be title sponsor of the Turkish Airlines Baltic Challenge Cup which, by bringing people together, harnesses the power of the spirit of sports."

The next round of the tournament is scheduled to be held in Riga, Latvia at the Arena Riga in 2019.

About Turkish Airlines:

Established in 1933 with a fleet of five aircraft, Star Alliance member Turkish Airlines has a fleet of 330 (passenger and cargo) aircraft flying to 304 worldwide destinations as 49 domestic, and 255 international in 122 countries. More information about Turkish Airlines can be found on its official website www.turkishairlines.com or its social media accounts on Facebook, Twitter, YouTube, LinkedIn, and Instagram.

About Star Alliance:

The Star Alliance network was established in 1997 as the first truly global airline alliance to offer worldwide reach, recognition and seamless service to the international traveller. Its acceptance by the market has been recognized by numerous awards, including the Air Transport World Market Leadership Award and Best Airline Alliance by both Business Traveller Magazine and Skytrax. The member airlines are: Adria Airways, Aegean Airlines, Air Canada, Air China, Air India, Air New Zealand, ANA, Asiana Airlines, Austrian, Avianca, Avianca Brasil, Brussels Airlines, Copa Airlines, Croatia Airlines, EGYPTAIR, Ethiopian Airlines, EVA Air, LOT Polish Airlines, Lufthansa, Scandinavian Airlines, Shenzhen Airlines, Singapore Airlines, South African Airways, SWISS, TAP Air Portugal, THAI, Turkish Airlines, and United. Overall, the Star Alliance network currently offers more than 18,800 daily flights to 1,317 airports in 193 countries. Further connecting flights are offered by Star Alliance Connecting Partner, Juneyao Airlines.